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Two Years Ago, I Stood in Front of Five of Britain's Toughest Investors on BBC's Dragons' Den

A Difficult Start

I didn't grow up with much. My childhood wasn't easy. Like so many entrepreneurs, that adversity became fuel. I didn't have connections or capital, I had grit, curiosity, and a sense that there had to be more.

I joined the Royal Air Force because I needed direction and purpose. The discipline, teamwork, and resilience I gained there became the backbone of everything that followed. The RAF gave me structure, but I still had that burning itch to build something of my own.

Starting from Nothing

That "something" became Toddle, a skincare brand inspired by my own experiences and built with nothing but belief, borrowed time, and sheer determination. I spent nights packing boxes, days pitching retailers, and weekends testing formulas and writing copy.

And then Dragons' Den happened.

I stood on that famous carpet and told my story raw and real. I shared my childhood, my military background, and my big dream. The Dragons saw something in me.

Three of them made offers. I chose Steven and Deborah, not just for the capital, but because I knew they could help me go further.

Together, we scaled. Fast.

The Exit by Design

For me, building Toddle wasn't just about creating a business; it was about creating value. From the beginning, I had a clear goal to grow the brand and sell. And that's exactly what I did. Toddle has now been acquired by new owners, and I couldn't be prouder of what we achieved.

But that was just one chapter.

Life After the Den: Serial Entrepreneur Mode

Today, I work with founders who are where I once was:

• Big dream, small budget
• Massive potential, not enough investor know-how

With Pitch - Fund and Grow, I help founders craft investor-ready pitch decks, understand what to say to investors, and, more importantly, how to say it. I help businesses raise money, tell their story, and position themselves to scale.

Because I've been there.

I'm now also proud to serve as:

• Chief Marketing Officer at weServed - a powerful new platform supporting Veterans
• Non-Executive Director at EasyPet - an exciting brand transforming pet care
• Chief Growth Officer to MeetNudge - a game-changing data insights platform for startups

I'm building, mentoring, investing and loving every second of it.

Want to Raise Investment?

If you're a founder looking to raise investment, land the perfect pitch, or just need someone who's walked the walk, let's talk.

Your pitch deck isn't just a deck.

It's your story. Your ambition. Your proof.

I help you tell it so investors listen.

Let's build something worth buying.

Work with me -> www.digitalpitch.co.uk

Making the UK the best country in the world to be a Veteran